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Brand Standards Engine

Customizable scoring rubrics built from your manual.

Define categories, weights and critical items once. Every FBC, GM and self-audit scores against the exact same standard.

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Rebalance a comprehensive rubric

Drag the sliders, reorder categories and toggle auto-fail. Simulate a critical miss to see why safety items should override the average.

Crestline Burgers · Comprehensive Annual Review v7weights normalize to 100

  • Food Safety

    store score 88 · contributes 30.8

  • Brand Presentation

    store score 74 · contributes 18.5

  • Hospitality

    store score 90 · contributes 13.5

  • Speed of Service

    store score 82 · contributes 12.3

  • Facilities & Equipment

    store score 79 · contributes 7.9

Weighted score83.0BELOW 85

What it does in the field.

Custom categories

Brand Presentation, Food Safety, Hospitality, Speed of Service or any structure your manual uses, down to the zone and item.

Weighted scoring

Assign higher impact to critical safety items, with automatic failure triggers that override the weighted average.

Multiple audit types

Comprehensive annual reviews, quarterly operational walks, monthly food safety sweeps and franchisee self-audits, each with its own template and cadence.

  • Version control with effective dates
  • Manual section links on every item
  • Change log for legal review

Specifications

Item types
Pass/fail, scaled, numeric, temperature, photo-required
Logic
Conditional items, auto-fail, repeat-finding multipliers
Versioning
Effective-dated versions; past audits keep their rubric
Import
Excel, Zenput, SafetyCulture and GoSpotCheck template import

Brand Standards Engine questions

Yes. Rubrics can vary by concept, region or store format while sharing a common core, and analytics normalize scores for comparison.

Break them into observable behaviors (greeting within 10 seconds, order repeated back) and score each one. Calibration reports show which items FBCs score inconsistently.

Only roles you grant. Every change is versioned with author and timestamp, and a new version only applies to audits after its effective date.

The rest of the loop

Double your FBC field audit capacity while eliminating subjective disputes.

Upload 15 store walk photos. See Gazi Wellness score them against brand standards in 60 seconds.

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14-Day Free Production Trial on up to 10 stores. Unlimited FBC seats.